After an intense year of nearly a hundred research-based interviews, countless speaking engagements on the future of business, and tireless writing and editing, the book has launched! In less than a month, it soared to the top of Amazon's Best Sellers list in both the Artificial Intelligence and Marketing categories.
As a Dummies book (perfect for curious readers diving into a new subject), it's now available in bookstores nationwide, including Barnes & Noble, Porchlight Books, Powell's City of Books and Amazon, of course, among others. Excitingly, the first translation rights have just been sold in Europe! Buy your copy today and please help spread the word! The book is available in paperback, kindle, audiobook and audio cd formats.
Next week, I return to writing regular columns about artificial intelligence in business now that the book has been released.
Book Acknowledgements
There have been so many incredibly helpful people involved in the research, writing and publishing process. Here are some that I want to thank. They are also all mentioned in the acknowledgements for the book.
I would like to publicly acknowledge the below corporate leaders for their formal and informal participation in my research process for this book. Their insights, expertise, and generosity with their time have been invaluable in shaping the book. Additionally, a few of them, though not directly involved in the book itself, have been inspiring influences over many years.
Abe Thomas (Microsoft), Angelique Krembs (A.Team), Bob Lord (IBM), Ben DeCastro (AI Trailblazers), Brad Jakeman (PepsiCo), Carla Hassan (JP Morgan Chase), Dan Kimball (Spectrum), David Jacobs (DoorDash), David Messenger (Trailer Park Group), Deepak Masand (HP), Frank Cooper (Visa), Kamal Bhandal (Align Technologies), Krista Todd (Gen Digital), Liat Ben Zur (Microsoft), Marisa Thalberg (JC Penny), Marissa Jarratt (7 Eleven), Mayur Gupta (Kraken), Melanie Huet (Newell Co), Melissa Waters (Upwork), Michael Lacarazza (US Bank), Ricardo Fort (Coca Cola), Robin Zucker (Codecademy), Sandy Anuras (Panasonic), Shafqat Islam (Optimizely), Steven Wolfe Pereira (TelevisaUnivision), Tara Sharp (Viasat), Tariq Hassan (McDonalds), and Veronica Song Gontier (CapOne) and Vineet Mehra (Chime). Your insights, support and friendship have been invaluable. Thank you.
Additionally, I extend my gratitude to leaders across the broader marketing and technology ecosystem who’s perspectives were also invaluable. Adam Schatler (Niantic), Alex Collmer (VidMob), Amit Shah (AI Trailblazers), Andy Pray (Praytell), Angela Mascarenas (Vokal.ai), Bhanu Sharma (Maker.co), Dan Greenberg (Pendium.ai), David Deal (DD Group), Elon Salfati (Venture Studio), Greg Kahn (AI Trailblazers), Jason Wulfsohn (Audience X), Jeff MacDonald (Mekanism), Jeremy Lockhorn (4As), Julie Bernard (Lily.ai), Mark Wagman (MediaLink), Matt Silverman (Swordfish), Matt Weiss (Huge), Max Snow (Yobi), Michael Donnelly (ANA), Michael Kassan (3C Ventures), Noah Brier (Percolate), Patricia Roller (Vidlet), Paul Woolmington (Canvas), Pete Stein (Merkle), Pree Rao (Egon Zender), Purva Gupta (Lily.ai), Ray Velez (Publicis), Richard Sanderson (Spencer Stuart), Robert Tas (McKinsey), Ryan Detert (Influential), Saneel Radia (Proto), Seth Matlins (Forbes), Shane Ginsberg (MK49), and Tom Ajello (Lipponcott). All of your contributions have greatly influenced the depth and breadth of this work and my own professional evolution more broadly. Thank you all.
AI Trailblazers Growth Summit!
With a strong focus on addressing practical business challenges, educating attendees, and showcasing proven solutions, the AI Trailblazers Growth Summit —centered on shaping the future of marketing, media, and innovation—targets marketing and innovation leaders looking to drive real impact in their organizations by leveraging AI's transformative potential. Through a blend of keynotes, panels, and workshops, the AI Trailblazers Growth Summit is crafted to accelerate your career in the industry.
If you’re in a corporate role in marketing, product or innovation in a Fortune 1000 company, request a complimentary invite by responding to this email. View highlights of our last AI Trailblazers Summit where some of our speakers included:
Allison Goldberg, SVP & Managing Partner, Comcast Ventures
Bob Lord, former SVP of Cognitive Applications at IBM
Cheryl Guerin, EVP Global Brand Strategy & Innovation, Mastercard
Dave Lampert, CIO, Cadwalader LLP
George Matthew, Managing Director, Insight Partners
Jonathan Halvorson, SVP Consumer Engagement, Mondelez
JJ Juergensen, MD, Head of Cyber Risk, Barclays
Karen Levy, CIO, Debevoise & Plimpton
Manish Goyal, Operating Partner, Berkshire Partners
Marisa Thalberg, CMO, United Parks
Matt Turck, Managing Director, FirstMark Capital
Nihal Mehta, Founding Partner, Eniac Venture
Patrick Garcia, SVP, Innovation at SRS Distribution Inc.
Peter Lesser, CIO, Skadden Arps
Robert Huntsman, Chief Data Scientist, Prudential Financial
Sara Fischer, Journalist, Axios
Sophie Kelly, SVP of Tequila Brands at Diageo
Suzanne Vranica, Journalist, The Wall Street Journal
If you’re interested in speaking or would like to nominate someone to speak or attend, simply reply to this email with your recommendations.
Where I’ve been
Over the last three months, I’ve conducted three corporate speaking engagements and two podcasts, including one with author and advisor, Rishad Tobaccowala, for his infamous What’s Next podcast.
What I’m reading
AI Search Could Break the Web (Technology Review)
This Week in AI: The AI Agents Cometh (Techcrunch)
The overlooked GenAI use case (SumbleApp)
Recent Savvy AI Articles
8 Questions that should worry you (June 2024)
The Future of Search (May 2024)
AI Myths vs. Reality: What You Need to Know (May 2024)
Smart Leadership for AI Adoption (April 2024)
How serious are you about AI? (March 2024)