About

With over two decades of executive leadership experience in marketing and innovation at Visa Inc., PepsiCo, LendingTree, and The Expedia Group, Shiv is passionate about building global businesses and driving brand growth. He is also an author, investor, speaker, and advisor to companies across the U.S.

Shiv serves as CEO of Savvy Matters, where he advises leading companies on marketing, artificial intelligence, and business transformation. He is also the Co-Founder of AI Trailblazers, a thought leadership platform that brings together marketers, technologists, founders, and venture capitalists shaping the future of AI.

Previously, as Chief Marketing & Customer Experience Officer at LendingTree, America’s leading financial services marketplace, Shiv led a high-performing team serving over 100 million consumers. Under his leadership, the company was a top 10 search and display advertiser, with an annual media spend of $700 million. Prior to that, he held key marketing and business leadership roles at Expedia Group, Visa Inc., and PepsiCo.

Shiv serves on the board of United Rentals, the world’s largest equipment rental company and is a Board Leadership Fellow at the National Association of Corporate Directors. He is also a member of the Nasdaq Center for Board Excellence.

He was recently named to the list of 100 Asian American & Pacific Islander Board Members Making a Difference. Over the years, he has been recognized as a Business Insider CMO to Watch, a Forbes 50 CMO, an Ad Age Media Maven, and an Adweek Top 50 Marketer. He has also been inducted into the American Advertising Federation Hall of Achievement. Shiv is driven by a deep commitment to creating value, driving impact, and fostering positive change for the organizations and communities he supports.

Shiv’s latest book, Marketing with AI For Dummies, was published in October 2024 and is already in its third print run and has been translated into several languages. He is also the author of the award-winning book, Savvy: Navigating Fake Companies, Fake Leaders & Fake News and Social Media Marketing For Dummies, which has also been translated several languages and is in its fourth edition.

Recent Recognition

  • 100 Asian American Board Members Making a Difference

  • Forbes CMO Next List – Top 50 Game-Changing Marketing Leaders

  • National Association of Corporate Directors Board Fellow

  • Business Insider Top Chief Marketing Officer recognition

  • American Advertising Federation Hall of Achievement recipient

  • Ad Age Media Maven Recognition

  • Adweek Top 50 Marketing Leader (recognized twice)

  • Payment Industry Game Changer Recognition (Pymnts.com)

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C-Suite Advisor, 2x CMO, 3x Author, Investor, Public Board Member. LendingTree, Expedia Group, Visa, & PepsiCo. Author of Marketing with AI.

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C-Suite Advisor, 2x CMO, 3x Author, Public Board Member. LendingTree, Expedia Group, Visa, & PepsiCo. Author of Marketing with AI. Publisher of Sommelier India